The light bulb moment!

19 Jul 2020 • 1 minute read

three children wearing hats with light bulbs
Getty Images / RichVintage

We want to share our start-up journey to inspire others who are also starting out. Being in start-up is just one big experiment to see if we can bring a product or service to market.

Our idea came from one of the co-founders of Pipette attending a UXPA event where Kim Porter of Monzo was presenting about 'The Beginning of Research Operations'. This co-founder who is currently a product manager for enterprise workflow solutions instantly realised that there could be an opportunity to create one for research ops. This would alleviate some of the pain points she faces at work such having to contact the Head of Customer Insights to see what research has been done for every new project.

What was your light bulb moment?

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